About BrandWave

    Built from the inside out

    BrandWave exists because someone spent 20 years inside this industry before building anything for it.

    Background

    A degree most people in this industry don't have

    Jenna Nelson holds a BS in Event Management from the Rosen College of Hospitality Management — one of the top hospitality programs in the country.

    With over 20 years as a corporate event planner and destination management professional, she has executed hundreds of events — from intimate VIP experiences to productions with 50,000+ attendees.

    Active member of MPI, ILEA, and TWESA.

    Jenna Nelson overseeing large-scale event setup
    Rosen College of Hospitality ManagementMPIILEATWESA

    100+

    Venues. The same problem, every time.

    Jenna worked directly, one-on-one, with over 100 venues across the country. Every size, every type.

    Almost always the same issue — capable owners running businesses on fragmented tools never designed to work together.

    Jenna Nelson at the Grand Ole Opry, MPI Circle of Excellence event

    Why BrandWave Exists

    I stopped recommending workarounds and built the real thing

    Jenna Nelson at Allegiant Stadium event

    BrandWave connects the full event booking lifecycle — inquiry, calendar, contracts, payments, communication, and marketing — in one system built specifically for venues.

    Not adapted from a general business template. Built for this.

    Ready to see what this looks like for your venue?

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